Conscious Consumerism

What is a conscious consumer? Someone who knows what they want, why they want it, when they need it and avoids being influenced by marketing and random cravings! Knowledge is power… and so is control!

27 12, 2012

Priced Out: Too Expensive to Buy Healthy?

By | December 27th, 2012|Conscious Consumerism, It's All Mental|21 Comments

People often complain - loudly - that they'd love to eat healthier, but that it's much too expensive. It's hard to justify purchasing a gang of tomatoes at $2 per pound, when tomato sauce comes in a giant jar for $2.99. It's hard to justify buying oranges at $3 per pound when a can of [...]

24 09, 2012

A Lesson In Marketing Magic: The History Of Aunt Jemima

By | September 24th, 2012|Conscious Consumerism|38 Comments

The true origins of Aunt Jemima and how marketing has been used to hide ugly truths.

27 05, 2011

Introducing… The Calorie Counting Challenge!

By | May 27th, 2011|Challenge!, Conscious Consumerism|31 Comments

After asking the Facebookers what kind of challenge we should host next, two things became abundantly clear: First, y'all are dying for some information on how to exercise at home and looking for motivation to get it in regularly. For seconds, there's a strong desire for accountability. I see y'all out there! I'd [...]